In the upper world, in the attic of his house, he saw the Moon which had fallen from the sky. At first she was hiding from the sun in a dark, damp tunnel and was constantly frightened by the passing trains. Then she came to the house of the man.

Wrapping the moon in a thick blanket, he gives her autumn apples and drinks tea with her. When she finally recovers he puts her on a boat and carries her across a dark river to a high bank, where moon pine-trees grow.

He descends to the lower world wearing the clothes of his deceased father and then returns, illuminating the way with his private moon.

Transcending the borders between worlds via narrow bridges, sinking into sleep, taking care of the heavenly body, man turns into a mythological being living in the real world like in a fantastic fairy-tale.

An advertising campaign was launched with the distribution of nameless club cards and with clandestine presales at Internet-auctions. Just for a first day of sells, the vodka has managed to sell out more than 13,000 5-litre cases which is considered as an all-time record for a new brand.




via elitechoic

Corrugated art, is how Mark Langan refers to it. Using entirely reclaimed corrugated boxes from his trash and neighborhood, Mark Langan transformed the everyday material into something other than its original intended purpose…aesthetically beautiful three-dimensional art. Armed only with a razor blade, a cutting edge, a mat and some non toxic glue, each artwork is created by layering sheets of corrugated into aesthetically pleasing patterns. The corrugated lends itself well to patterns, when viewed from different angles and lighting, the piece changes.

The end result is not only intriguingly intricate because of its corrugated composition, it also helps inspire people to…reduce, reuse and recycle!







via cwoca

Designed for maximum pleasure, and integrating with the surrounding, the Beachcomber Concept does without doors, a conventional roof and all other body elements which might possibly limit the intensity of the occupants' encounter with their surrounding world. This makes the passengers one harmonious entity communicating directly with their surroundings – whether cruising through town, enjoying rough tracks in the mountains, or breezing along the beach.

Again, MINI is expanding their model range through the unconventional creativity of MINI design team.






via conceptcarz