Volim Honey by Kitchen Prague

Seldom we saw a really nice and quality packaging design come from a far country, small producer such as Serbia. The brand’s name, identity and packaging was developed by Prague-based design firm Kitchen.

We have seen many honey bottle packaging employed a minimalist style but this one, the Volim Honey really make me warm from the heart. Probably because the honey is from the small country of Serbia, the illustrations remind me of all the fairy tales origin from all the far reach Southeastern European country. The hand drawn cartoon-feel illustrations successfully sending a warming and seasonal message to the shoppers. Overall, the packaging help to create an original and distinctive identity, with a hint of freshness for a small honey producer.